The world of social networks is huge, however, part of using social media as a successful tool is knowing the target audience most relevant to your brand, their tastes, interests, and the way in which they interact. In this way we can define the most effective strategy for you.
It is important to analyse both the direct and indirect competition of your brand, this allows us to define the personality that your brand will have on social networks. Most importantly this will allow us to know what we should do (or not do) so that your presence online is unique and original.
Based on the analysis of your target audience, we develop a strategy tailored to your objectives, we determine the social networks that will give you the best exposure for your brand and the steps that we will carry out within each network, with respect to the unique attributes of each.
It is very important to keep track of all the actions that we carry out on social networks, which is why we monitor the results of the content published on each platform. This allows us to monitor your strategy and take actions to improve it.
This all starts by defining which or what are the best social channels for your business.
Our services include researching the best schedules to publish your content on social networks, according to your business.
Just opening accounts on different social media platforms is never enough, it is also necessary to start a dialogue with your current and potential consumers. With this in mind, we have two options at your disposal: Training an in-house team or the allocation of resources in the agency. Both options are aimed at maintaining the best response rates on your social channels.
Social networks have allowed people to express their opinions about products and services. Whether this information is in public or private often depends on the social media platform. All public information which relates to your products, services or industry, can be collected by us allowing us to generate reports that help you make decisions that can boost your business revenue and growth.